The first step in the Business to Investment process is finding your E-Center.  That’s the spot where what you do best (Entrepreneur), What’s Most Important to you (Emotional) and What Customers Want and Need (Economic) meet.  

There are actually two distinct strategies to it, that I see. One strategy is to become as highly leveraged as possible at what you do.  For me, that was the first step that I took.  It doesn’t have to be the first step, but I think it’s the best way to start.  It will free you up on the time you’ll need to start working ON the business, not just IN the business.  The second strategy is to create products and services that don’t require you to create income. 

Here’s how I’ve done it:

I took the first step in this direction about 8 or 9 years ago when I began doing tax strategies.  I’ve been a CPA for 25 years or so now and since I specialize in tax, it was a natural progression to keep working in tax and wealth-building as my “entrepreneurial part”, the What’s Most Important for me was that I have a strong passion to empower individuals create maximum wealth and the “economic” part was that if I could get so focussed that I saved my clients at least as much I cost them in the first year, it would be a no-brainer to sell.  (That’s because the savings continues year after year, and the cost for the analysis and strategy only occurs once.)

But, I had to first identify the steps in the process, so that I could let go of some of the work.  As I got more and more focussed, I got better and better at efficiently identifying the most in tax savings.  Now, I average $30,000 in tax savings per client per year, after just one phone call.  But, I didn’t start off with those stats, I had to get better at what I do and that meant I needed the time to focus on it.

The morale of the story so far is that once you can get free of some of the day-to-day that you hate to do and don’t do well anyway, you can start to see more opportunities in line with what you do.  That’s how I discovered the tax strategy piece, as something separate from preparing a tax return.