Game Plan for July

Sun, Jun 29, 2008

Blog

July is typically a lot like June and August for my CPA business - slow.  I’ve done this for a lot of years now and we always experience the summer doldrums.  As soon as the kids go back to school, though - look out!  It’s flat against the wall until next summer.  I used to get a slow down around the holidays, but don’t anymore.  There is just too much uncertainty in the tax world these days.

So, I have three major goals for July:  (1) Increase traffic (and create clients) for TaxLoopholes and Diane Kennedy’s Tax Services (2) Get my own web page up (DianeKennedyCPA.com).  (3) Start a new B-I cashflow project.  

Actually (1) and (3) are related and I can’t wait to tell you about it.  Well, actually, yes, I do need to wait to tell you about it because I want to finish up my due diligence.  But, if this works like I think it will, it could be very huge.  :-)

Also on (1) I got a challenge on the TaxLoopholes forum that I might just do.  Yes, I have a seminar to do.  Yes, I have a trial to testify at in another state.  Yes, I want to take some time off in San Diego.  But, shh….don’t tell lucky star (from the TaxLoopholes forum) thatt I have an advantage.  The challenge is to write 30 articles for ezines in the month of July.  30 articles - 30 days and 1 extra day off for good behavior.  Here’s the advantage - I’ve been writing monthly articles for about 7 years now and at least weekly content based emails for 4 years.  I have lots and lots of material.  :-)  But like I said, don’t tell her.  I still have to figure out how to convert the ezine reads to sales to my various landing pages and sites.  

On (2) I need to get a rough draft to Jorge and then he’ll get the page done for me in no time.  There, now I’ve created an unrealistic expectation for everyone who works with Jorge!  (Jorge@ LatAmConnect .com)

On (3), I’ll post early this next week on my new project.

 

 

 

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This post was written by:

Diane Kennedy - who has written 112 posts on Business To Investment.

More than your average CPA, Diane Kennedy is also an author, speaker, investor, and a highly sought-after tax strategist.

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4 Comments For This Post

  1. Mark Nelson Says:

    Can’t wait to hear about #3

  2. Mark Nelson Says:

    That’s funny about Jorge and unrealistic expectations. I know I have bombarded him with questions. We are going to start bartering though. Wisconsin cheese for Argentina wine.

  3. Beta J Says:

    We bought some orange marmalade from Argentina at Big Lots.

    Oh my gosh, it was delicious.

    Truly fantastic.

  4. Diane Kennedy Says:

    Ooh, Mark, I’ve had the Argentinian wine. They have a phenomenal red called Malbec. You pick up a slight aroma of tobacco and leather. that probably sounds strange, but it is the most comforting red I’ve ever had. It reminds me of my very beloved (and now gone) grandfather.

    When Jorge came last time, he was astounded by some of our eating habits. For example, he is used to eating very late - 10 pm or so. Breakfast is typically coffee and a sweet bread of some kind (pan dulce). Argentinians are the largest consumers per capita of beef in the world. And it’s meat, vegetables and bread for lunch and dinner. We don’t typically have bread with dinner and we often have fruit of some kind as well. Those were both strange things for Jorge.

    Ask him about corn dogs! He fell in love with those.

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